It is fitting that Houston will host this year’s U.S. Hispanic Chamber of Commerce Annual National Convention.
“Many people say Houston looks like what America will look like in 10 years; it is a very, very Latino city,” says Alex Lopez Negrete, co-founder and president/CEO of Houston-based advertising and communications agency Lopez Negrete Communications Inc., who is serving as the event’s Hispanic Business Enterprise Chair and Co-Chair of the Host Committee. “Hispanic business enterprises are the fastest-growing businesses in America, so you can’t talk American business without talking Hispanic business.”
The 2015 USHCC Annual National Convention is set for Sept. 20-22 at the Hilton Americas in Houston. The 36th annual event is the country’s largest networking venue for Hispanic businesses and Fortune 1000 corporations interested in the Hispanic market.
“Houston is one of the most diverse cities in America today and home to a great number of global companies,” Negrete says. “So you can’t talk diversity in America without touching on Houston.”
Not only is Houston demographically diverse – its business profile is expansive, and many of its enterprises are among the largest of their kind in the world.
“Houston is a very interesting city in that it is wildly entrepreneurial,” Negrete says. “It is a city that has put man on the moon. It is a city that has the largest medical center in the world (Texas Medical Center). It has incredible roots in the petrochemical industry. So it’s a city that goes from deep inside the Earth all the way to the moon. And it’s home to the largest Hispanic Chamber of Commerce in America.”
Why should business leaders – Hispanic or not – make plans to attend?
“Our conference in September is a bit like the business all-star game, because anybody who is anybody will be here,” Negrete says. “If your mission is to network, this is where you need to be. If you run a Hispanic-owned business and want to learn and connect, this is where you need to be. If you are in corporate America and want to reach Hispanic businesses, this is the place to do it. The conference is also a year before an election year, so it could not be better geography and better timing.”
Please follow and like us: